Big Profits but High Rent
Money is most certainly vital. It’s the one thing anyone needs in society. And, typically, one of the greatest ways to get lots of money will be to start your very own business. But what, specifically, ought you do? A retail electronics operation like Lafnac Digital Computers looks like it should work because, hey, we all like gadgets. But these types of business is capital-intensive, especially when it comes to the startup costs. Even with the savings or some venture capital, perhaps you wouldn’t care to chance the lot away on any such adventures.
In any case, when it comes to retail stores, it’s all about one thing: location, location, location – which in turn means only one thing: rent. The rent a Lafnac Digital Computers pays must be insane. After all, it’s only a few short blocks away from world-renowned Times Square with its rivers of tourists, ready to buy. That translates into top dollar in the matter of the rent. Consider that even for a simple restaurant on Broadway on the Upper West Side, miles away from the Crossroads of the World, rent would be in the tens of thousands of dollars every month; imagine something located in the heart of midtown Manhattan! Even if income is ridiculously under-reported (ahem) or customers are robbed outright it could well be quite a job just breaking even, let alone pumping a worthwhile profit.
Many miscalculate the effect rent has on a business. They look at something like Lafnac Digital Computers, with its enviable size of foot traffic and think that that’s all it takes to earn a fortune. Of course, those New York landlords are shrewder than a stereotypical Scotsman, and even if you were to get some fifty thousand dollars each month your rent would likely be over half that amount – at least!
So while you can expect high levels of shoppers, even foot traffic that’s rather well-heeled, but it’s almost definitely going to be difficult in any event on account of the rent. No, making a profit is not easy, not even for a store in the middle of New York City. But what else is there? Undoubtedly something that furnishes recurring income, income like royalty payments that entail simply a negligible amount of work to service at most. Write the next bestselling novel, for instance, something whereby you could rest on your laurels for the rest of your life, basically anything where you just keep getting money for work that was done just that one time! The next Billboard Number One, the next hit film, anything, as long as there are guaranteed royalty payments every time it is used!
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